2.16.2011


Innocent drinks: Designed by Family(and friends) & B&B Studio

Innocent will launch its range of ‘not-from-concentrate’ juices this February. The range willl include orange,in ‘with bits’ and ‘smooth’ both available in 900ml and 1.35L sizees and a debut an apple juice recipe in a 900ml size. Its smoothies will remain in cartons. Innocent believes that the new carafes will have greater standout in the chilled juice aisle, that they will be easier for UK consumers to use and convenient to recycle. Really nice - i love the way innocent have kept their charm.

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